Channel Daily News

CDN Top Newsmakers for 2014: John Sims of BlackBerry

Last year CDN named outgoing BlackBerry CEO Thorsten Heins the top newsmaker of the year.

John Sims

For 2014, John Sims, the president of global enterprise services for the Waterloo, Ont.-based smartphone vendor makes the list at No. 14.
Sims developed a channel partner strategy of sorts for the company. Sims said the company will focus on the enterprise market by exploiting its strength in security.
BlackBerry is building out a channel strategy that focuses on solution provider partners who have vertical industry expertise or serve large industry segments.

Another aspect of the partner plan is to work with existing channel partners of vendors such as SAP and Salesforce.com.

Sims is a former SAP executive and the SAP partnership will see the suite of SAP Fiori apps on BlackBerry devices deployed by channel partners. SAP Fiori apps are frequently used SAP software functions that work across a desktop PC, a tablet and a smartphone.