November 5, 2010
5 Tips for Improving Your Social Customer Service
Mashable
Maria Ogneva shares five ways businesses can improve their social customer experience.
“Here are five tips and considerations that you need to think through before engaging in social support: 1) Influence is not as important for social support, 2) real-time and complete information is crucial, 3) get on the same page, 4) collaborate internally and 5) private versus public.”
Tablet Market: 95% iPad, 5% Everyone Else
Read Write Web
Sarah Perez writes about the current state of the tablet market share space.
“New data from Strategy Analytics out today clearly shows Apple’s dominant position as the leader among tablet PCs – during Q3 2010, the company’s iPad has captured 95 per cent of the global market share for tablets. That leaves everyone else – Windows, Linux, Android, etc. – with only a five per cent share, combined.”
Survey: SMBs to Keep Spending on Digital Marketing in 2011
Read Write Web
John Paul Titlow discusses SMB plans for digital marketing.
“The majority of small and medium-sized businesses will either increase their digital marketing budgets or keep them the same in 2011, according to a new survey released by Zoomerang in partnership with GrowBizMedia. The survey results came from a sample of over 750 SMBs, the vast majority of which have one to 25 employees. More than half (55 per cent) of respondents reported having a marketing budget of $1,000 or less.”