With the fall approaching sooner than many would like, the return of trade show season is just around the corner. With that in mind, Lisa Arthur shares some tips for a better trade show experience with Forbes.com.
(Click here to read “It’s Time To Innovate the Trade Show Experience)
The trade show component of conferences seems to have been making a comeback of late, after a few slow years during the economic downturn. Will you be exhibiting this fall, and how do you make your booth stand out from the crowd?