Attendees at this year’s Consumer Electronics Show in Las Vegas will be blitzed by flashy exhibits from Sony, Samsung and Lenovo, but if they dare to venture deep inside the show floor they may find new products from companies that are trying to make a difference in the market place.
Companies such as Emeryville, Calif.- based Aspera Inc., who is looking to move data at maximum speed through the cloud. Aspera will be at the CES show demonstrating products for enabling universal access, sharing and distribution of large volumes of digital content.
In addition, Aspera will showcase mobile and cloud-based applications for global sharing of digital content at the Cloudbase3 Apps TechZone, a new area at CES dedicated to cloud computing.
While conference-goers line up to watch Paul Jacobs of Qualcomm at the opening keynote, Aspera’s president, CEO and co-founder Michelle Munson will be speaking at Storage Visions also in Las Vegas. She will talk about her life in the clouds: opportunities and challenges for consumer and enterprise storage. Her speech will focus on infrastructure requirements and best practices for online content delivery, and cloud-based and network-attached storage.
Then there is Neonode Inc., an optical touch technology developer, who will be at the show to introduce its latest 3D sensing technologies, for the next generation of touch-enabled devices and car ergonomics.
Neonode has developed a multi-function steering wheel for the automotive industry and is showcasing it in close cooperation with Texas Instruments, in their Automotive Experience Zone.
According to the company, a driver can now interact with this next-generation Neonode-powered steering wheel, using gestures to fully control audio, visual, infotainment, and telematics systems. This allows for a whole new human machine interface system, that replaces old, traditional buttons and other mechanical input devices, with unlimited gestures and best-of-breed multi-touch functionality.Neonode will also demonstrate new ways of using touch-less control sensing to expand the user’s gesture-area beyond the physical borders of the device display. The company will also be demonstrating a water-submerged touch-enabled device, which will allow visitors to interact with it in under water.
Thomas Eriksson, CEO of Neonode, said the company has made it mission to develop the next generation of touch solutions, significantly raising the bar and perception of possibilities. “Our patented multiSensing technology has emerged from years of design-driven innovation, and is now enabling user experiences that could transform the way the world interacts with devices. Thus, we are very excited to publically invite all CES attendees to experience our latest touch innovations.”
If you like contests, then Lian-Li’s booth is the place to go. The Taiwanese manufacturer has a “Post and Vote – CES Photo Contest” which will give visitors a chance to win products, but also those who could not make the show can witness the next generation of brushed aluminum chassis and win prizes in the process through its Facebook page.
By taking a picture at Lian Li’s booth of one of the new chassis and posting it on the “Post and Vote – CES Photo Contest” app on the Lian Li HQ Facebook page, attendees at CES will be eligible to win. Once posted in the app Lian Li HQ fans at home as well as at CES can vote on their favorite picture.
The uploader who has the picture with the most votes will win a PC-Q25B. Additionally, a random voter will win PC-Q07B.
Finally, channel partners of Qualcomm will get their chance to shine at CES. Integrated Device Technology, Inc., an Intel and Qualcomm partner, will demonstrate wireless power products and next-generation solutions at CES.
Arman Naghavi, vice president and general manager at IDT, said wireless power is an important element of IDT’s power management strategy.
IDT will exhibit a true single-chip wireless power transmitter and a single-chip receiver solution at the show.